Frequently Asked Questions
Everything realtors actually ask before signing up. No fluff, no sales speak.
The Product
Do I have to learn new software?
No — and that's the point. We hand you a fully running CRM from day one. Pipelines built, automations live, daily actions ready. If you can check a text message, you can use DYR.
That said, the platform underneath is GoHighLevel — one of the deepest CRMs on the market — so the ceiling is high if you want it. Three paths:
1. Run it as-is. Use what we give you and never touch the inside. Most agents start here.
2. Customize it yourself. Use our DIY training library to learn the system and tailor it to your business.
3. Let us do the heavy lifting. DYR services can build out anything custom — pipelines, automations, integrations — done-for-you.
Either way, you're covered.
That said, the platform underneath is GoHighLevel — one of the deepest CRMs on the market — so the ceiling is high if you want it. Three paths:
1. Run it as-is. Use what we give you and never touch the inside. Most agents start here.
2. Customize it yourself. Use our DIY training library to learn the system and tailor it to your business.
3. Let us do the heavy lifting. DYR services can build out anything custom — pipelines, automations, integrations — done-for-you.
Either way, you're covered.
How is DYR different from every other real estate app?
Most CRMs store data. DYR runs your business. You upload a purchase agreement and the AI extracts the parties, creates the deal, triggers the right emails, notifies the lawyer and mortgage broker, and schedules your follow-ups — in about three minutes. That's not a feature. That's the product.
What's the Growth Engine, exactly?
It measures 5 parts of your real estate business — Lead Generation, Nurture, Conversion, Delivery, and Retention — and scores each one. Every 30 days the score updates automatically based on what you've actually done. You always know where you stand and exactly what to improve.
How does DYR handle an accepted offer?
Upload the purchase agreement. The DYR Agent reads it using Claude's vision capability, pulls out the parties, dates, property address, and conditions, creates or updates the contact in your CRM, triggers the correct email sequence for the deal stage, notifies the lawyer, mortgage broker, and co-op agent, and creates follow-up tasks at the right intervals. You get a summary when it's done. The whole process takes minutes instead of hours.
Does DYR send emails and texts on my behalf?
Yes. Email sequences run automatically based on what's happening in your pipeline. SMS notifications go out on DYR's own verified messaging infrastructure — so you don't deal with carrier registration paperwork or compliance delays. You can review anything before it sends if you want, or let it run hands-off.
Will this work with my existing leads?
Yes — and your existing database is often the fastest win. We import your contacts, segment them, and run reactivation campaigns that bring old leads back before we even touch new lead generation. Most agents are sitting on a database that just needs the right follow-up.
Can I import contacts from another CRM?
Yes. We handle the import during onboarding, including tagging, segmentation, and pipeline placement. You don't start from zero — you start from a clean version of what you already have.
Pricing & Guarantee
How much does DYR cost?
DYR is $249/month. Flat. One plan, everything included — the AI Agent, full CRM, pre-built pipelines, email and SMS automation, the Growth Engine, and the resource library. No add-ons, no surprise upgrades, no per-user fees. Month-to-month with the 6-month guarantee behind it.
What does the 6-month guarantee actually mean?
If you use DYR consistently for 6 months — following the daily actions, using the system — and your business doesn't show real, measurable improvement across your core functions, we personally work with you until it does. Not a chatbot. Not a refund policy. Us, personally, until it works.
Is there a free trial?
Yes — and you can try the AI Agent right now at try.dominateyourrealestate.com with no signup. For a full account, book a 15-minute discovery call. We do personal onboarding rather than a self-serve signup because the 6-month guarantee is a real commitment from us, not a refund policy.
Is there a long-term contract?
No annual lock-in. DYR is month-to-month. The 6-month guarantee is our commitment to you, not a contract you sign. If it's not working, we make it work — or you walk.
I already pay for leads. Why would I switch?
If you're paying a referral network, you're likely giving away up to 50% of your commission on every deal. Andrea was doing the same thing. Now she generates her own leads at $2–5 each through her own marketing — and keeps every dollar. DYR pays for itself in the first deal you close from your own brand.
Comparisons
How does DYR compare to Follow Up Boss?
Follow Up Boss is a CRM — a place to store leads and tasks. DYR is a CRM plus an AI operator that actually does the work. Follow Up Boss reminds you to follow up. DYR follows up. Follow Up Boss tracks your pipeline. DYR moves deals through it. If you want a database, Follow Up Boss is fine. If you want the database to run itself, that's DYR.
How does DYR compare to kvCORE?
kvCORE is built for brokerages and is typically deployed top-down by a broker for their agents. DYR is built for the individual agent who wants their own brand, their own leads, and their own system that travels with them. kvCORE bundles a website and IDX. DYR doesn't replace your website — it works with whatever site or IDX you already use, and adds the AI operator on top.
How does DYR compare to hiring a transaction coordinator?
A transaction coordinator costs $300–$500 per file or $50,000–$70,000 per year salaried. DYR is $249/month — a fraction of one TC file fee — handles the same admin work on every deal, and never takes time off. One extra deal a year covers the platform for the entire year. The coordinator can't generate leads, run your marketing, or score your business. DYR does all of it.
How does DYR compare to GoHighLevel?
GoHighLevel is the marketing automation platform DYR is built on top of. Buying GHL by itself means months of setup, learning workflows, building pipelines from scratch, and figuring out A2P SMS registration on your own. DYR is GHL pre-built for real estate, with the AI Agent layered on top, plus SMS infrastructure already verified at the platform level. You get the result without the build.
Is DYR Right For Me?
Is DYR good for new agents?
Yes. DYR is built to get newer agents systematized from day one — pre-built pipeline, email sequences, and the daily action coaching that tells you exactly what to do next. New agents struggle most with not knowing what to do. DYR solves that on day one, at the same $249/month as every other agent on the platform.
Is DYR good for team leads and brokerages?
Yes. DYR supports teams and brokerages with the full automation stack, reputation management, custom dashboards, and the social planner included at the same $249/month. Team leads get visibility into every member's pipeline and activity. The math works at every team size — one team lead with five agents typically sees DYR pay for itself within the first month.
Does DYR work outside Canada?
Yes. DYR is built location-aware — your portal reflects your local market, pulls regional resources, and uses your local timezone for all automations. We currently support agents across Canada and the US. If you're outside North America, get in touch and we'll let you know our rollout timeline for your region.
Does DYR work for rural and acreage agents?
Yes. The Resource Library and AI coaching are configured by market type, so acreage and rural specialists get materials tuned to that niche — buying guides, downsizing content, and follow-up sequences that fit longer rural sales cycles.
What if DYR isn't right for me?
Then it's not right for you, and we'd rather know that on the discovery call than three months in. The 6-month guarantee only works if there's a real fit. The call is 15 minutes, no pressure — if it's not a match, we'll tell you, and often we'll point you to something that is.
Technical & Setup
Does DYR integrate with my MLS or board?
DYR works alongside your MLS and IDX setup — we don't replace your board membership or listing feed. Your existing website and IDX continue working as they do today, and DYR adds the CRM, automation, and AI Agent layer on top.
Does DYR work on mobile?
Yes. The DYR portal is fully responsive — dashboard, the AI Agent, daily actions, and notifications all work on your phone. Most agents run DYR from their phone between showings.
What about SMS — do I have to register anything?
No. DYR runs SMS through its own verified messaging infrastructure at the platform level. You don't deal with A2P 10DLC registration, Persona verification, or carrier paperwork — historically the most painful part of CRM setup for Canadian realtors. Your notifications work from day one.
Is my data secure?
Yes. Client data lives in GoHighLevel's infrastructure, which is SOC 2 compliant and used by hundreds of thousands of businesses. The DYR Agent uses Anthropic's Claude API, which does not train on your data. All AI actions are logged in an audit trail you can review at any time.
Still have a question?
Book a 15-minute discovery call. No pressure, no pitch — we'll tell you straight if DYR's a fit.
Book a Discovery Call